LOUIS XIII

LUXURY POP-UP LAS VEGAS GRAND PRIX

Fabrication

We designed and fabricated a custom Louis XIII luxury retail boutique and tasting experience at the inaugural Las Vegas F1 Grand Prix.

This complete reimagining of an existing Wynn Hotel storefront brought to life the LOUIS XIII global brand world through premium fabrication. The space was used to host influencers and key clientele for immersive tastings throughout the F1 race weekend and was so successful, the pop-up was extended for three months.

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Sidecar is a full-service creative agency on a mission to turn heads and fill glasses for some of the world’s best drinks brands.

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