We invited the biggest names in trade to join Mr Black’s Order of the Espresso Martini at Tales of the Cocktail.
To initiate bartenders and fans alike into Mr Black’s coffee cult, we debuted a devotional way of life committed to honoring true coffee cocktail culture. Guests enjoyed a night of celebration with specialty cocktails crafted by top partner accounts, lively music and tarot readings that showed our guests that espresso martinis were definitely in their future.
600+ TRADE IN ATTENDANCE
1,500+ COCKTAILS SERVED
Sidecar is a full-service creative agency on a mission to turn heads and fill glasses for some of the world’s best drinks brands.
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